SEO Competitor Analysis Package
Our Wanderer’s Watchlist package is designed to provide you with in-depth insights into your competitors, identify growth opportunities, and optimize your SEO strategy for maximum visibility. This comprehensive analysis package will help you understand what your competitors are doing right, where they are lacking, and how you can position your brand to win.
▶ Table of Contents
1. What is Competitor Identification?
Goal: To identify and analyze the key competitors in your niche, providing you with a clear picture of the competitive landscape.
▶ Why is Competitor Identification Important for Travel Companies?
- Market Clarity: allowing companies to understand the competitive landscape.
- Strategic Positioning: understanding competitors’ strengths and weaknesses.
- Target Audience Insights: Provides insights into the audience being targeted by competitors, helping refine the company’s own targeting and messaging.
- A list of 5 main competitors
- The number of Ranking Keywords for each competitor
- The Search Volume (amount of organic traffic driven to the domain)
- And their top position in Google for some keywords
Read more in our guide: Competitor Identification for Travel Companies.
2. What is Keyword Analysis?
Goal: To uncover high-performing keywords and search terms your competitors are ranking for, and reveal untapped keyword opportunities for your own strategy.
▶ Why is Keyword Analysis Important for Travel Companies?
- SEO Optimization: Identifies high-performing keywords that can improve organic search visibility and rankings.
- Content Strategy: Helps shape content strategy by uncovering relevant topics and keywords competitors are using to attract traffic.
- Traffic Boost: Allows companies to discover low-competition, high-reward keywords that can drive traffic with relatively lower effort.
Read more in our guide: Competitor Keyword Analysis.
What will you get?
- High-performing keywords for competitors
- Keyword gaps or opportunities that could drive traffic
3. What is Backlink Analysis?
Goal: To analyze your competitors’ backlink profiles and identify opportunities to acquire high-quality backlinks that could boost your SEO performance.
▶ Why is Backlink Analysis Important for Travel Companies?
- SEO Authority: Identifies high-quality backlinks that improve search engine rankings and domain authority.
- Link Building Opportunities: Discovers potential backlink sources that could improve a company’s online presence.Competitor Gaps: Exposes lost or broken backlinks competitors may have, offering opportunities for businesses to capture those backlinks.
Learn more in our article: Competitor Backlink Analysis.
What will you get?
- Competitor backlink metrics: Domain Rating, number of Backlinks and Linking Websites
- Potential backlink opportunities for the company: including contact information where possible.
4. What are Traffic and Ranking Insights?
Goal: To provide you with detailed traffic and ranking insights, helping you understand where you stand in comparison to your competitors and identify areas for improvement.
▶ Why are Traffic and Ranking Insights Important for Travel Companies?
- Performance Benchmarking: Provides a clear benchmark of competitors’ traffic and rankings to measure a company’s own performance.
- Content Success: Shows which competitor pages are generating the most traffic, helping travel companies understand content that works.
- SEO Focus: Highlights areas where competitors are outperforming in search engine rankings, guiding a company’s focus on improvement.
The suggestions of possible keywords I can target for content already ranking to get it to generate even more traffic was helpful in that it’s given me insight into how I can further gain from what’s already ranking.
Michelle, Travel HerStory
What will you get?
- Organic traffic volume and growth patterns
- Key pages driving the most traffic
- Competitor rankings on major search engines
- Top country they are performing in
Why Choose Wanderer’s Watchlist?
In the dynamic world of travel, it’s vital to stay ahead of the curve and continuously optimize your online presence. Our Wanderer’s Watchlist SEO Competitor Analysis Package equips you with the knowledge and insights needed to refine your strategy, dominate search rankings, and outpace your competitors. By uncovering the tactics that work (and those that don’t), we ensure your travel company can thrive in a competitive market.
▶ Deliverables, Time Frame & Cost
Deliverables: With our Wanderer’s Watchlist SEO Competitor Analysis Package, you’ll receive a comprehensive report outlining all key findings from the Competitor Identification, Keyword Analysis, Backlink Analysis, and Traffic and Ranking Insights. The report will include actionable recommendations tailored to your travel business, giving you clear next steps to improve your SEO strategy.
Time Frame:
This package typically takes 10 business days to complete, depending on the size and complexity of your competitors and industry.
Cost:
The Wanderer’s Watchlist package is available from €500, including taxes.
Ready to outsmart the competition? Let Wander Women Strategies guide your travel company to new heights with our Wanderer’s Watchlist SEO Competitor Analysis Package.
Let us help you turn searches into sales and wanderlust into action! Contact us today to get started!
